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Actionable Insight: Tag Management

Actionable Insight: Tag Management looks at the many ways that container tag technology can supercharge your website and drive your digital marketing forwards.

Tag Management is a key technology for digital marketers looking to make their on-site tagging more efficient. However, what most people don’t know is that a good tag management solution can enable a whole host of marketing processes and technologies. 

In this afternoon seminar DC Storm, along with the help of some very special guests, will cover:

  • The challenges of tag management and how technology can be used to overcome these
  • The opportunity tag management presents to consolidate data collection
  • Case studies from our clients, including how Play.com have used tag management technology to better target their remarketing campaigns

Actionable Insight: Tag Management will take place at DC Storm’s office in Brighton and is a limited capacity event, but please do get in touch to request a place or fill in the form on the right. 

Speakers

Lewis Lenssen - Commercial Director

As DC Storm’s Commercial Director, Lewis has helped to mastermind the company’s growth strategy with his extensive experience in digital marketing delivery, measurement and valuation.  Prior to joining DC Storm, Lewis founded and built a search specialist travel advertising agency before turning his attention to helping a range of leading travel clients.

 

 

James Collins - Operations Director

James has spent his whole career in the IT industry and has held senior project management and consulting roles. As well as a sound understanding of technology, he has strong people management and change management skills that enable DC Storm to deliver excellent and scalable support services.


 

Past Events

See what some of the past attendees had to say about Actionable Insight:

“The Actionable Insight seminar was great food for thought with a fresh and logical approach from people who truly understand retail challenges; an inspirational event with data leading to action at its core. The team has gained invaluable ideas to keep House of Fraser at the forefront of digital marketing.” 

Maria Larina, Search Manager at House of Fraser

"Confirmation that DC Storm are once again, defining the solutions to digital's biggest challenges"

Duncan Popham, Managing Director at Total Search Solutions

"With plenty of talk about ‘big data’ in the marketing arena these days, it was refreshing to attend an event where smart, practical solutions were shared by the people who know retail and its challenges inside out. Several takeaways for my team, so all in all a great success. Thanks DC Storm."

Jess Stephens - Head of Marketing, Moneysupermarket Deals

   

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