Optimising a Google Adwords Campaign

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StormIQ™ provides a fully integrated solution to track and manage all your online marketing. Manage, Optimise and Analyse PPC, Natural Search, Banners, Email Campaigns, Referrers and Affiliates. Take a different view.

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Optimising a Google Adwords Campaign

Attend out two day intensive training course to ensure you are equipped with the knowledge to successfully optimise and analyse your Google Adwords campaigns.

The StormOptimiser™ training includes modules on:

  • Setting up clients, sites and campaigns
  • Importing search engine data
  • Updating bid prices
  • Editing and deleting creatives
  • Managing keywords
  • Adding/editing data

The StormAnalytics™ training includes modules on:

  • Understand how our tracking works.
  • Learn how to check if tracking has been implemented correctly on your client’s site.
  • How to set up traffic sources such as banners, affiliates etc.
  • What reporting is available and how to interpret the results.