Storm Container Tag
CONTAINER TAG VIDEO
Superior Tag Management
DC Storm now offers its market leading universal tag as a stand-alone product. Storm Container Tag enables sophisticated tag implementations whilst simplifying and future-proofing management and testing.
The popularity of CPA based and behavioural targeted media mean that a fast and flexible tag management system is crucial for every forward-thinking digital marketer.
Regain Control
Adding and tuning tracking tags would appear to be relatively simple but is consistently time consuming and costly - code freezes and lengthy release procedures contribute to delays and expense.
Storm Container Tag has to be implemented just once and then all tag management is done without the need to change site coding. Control is placed back in the hands of the marketing professionals so tagging decisions are based purely on marketing performance - without the need for development considerations.
Pricing to suit your business
Storm Container Tag is priced on a per website fixed monthly fee that is not dependent on visit or page view volumes.
Choose from either the fully managed service, oriented towards single website owners who want to outsource the management of their tagging, or for larger partners and agencies we offer the software, support and training so you can manage tags in-house.
Tag Management for all Tracking and Marketing Tags
The Storm Container Tag supports all behavioural marketing tags, including Google Remarketing, Criteo, Struq and Mythingsmedia. DC Storm have implemented tagging solutions that support over 40 Affiliate Networks including Affiliate Window, Zanox, Webgains, Tradedoubler, Commission junction, Buy.at, Affiliate future and Affilinet.
Realtime De-Duplication
Storm Container Tag de-duplicates conversions at the point of sale ensuring that you don’t pay twice or incorrectly for sales and conversions. Logic is added to the firing of confirmation page tags so only the relevant affiliate and partners tags are ‘fired’, saving you money
Upgrade to the full DC Storm platform
Storm Container Tag can be used stand-alone or as part of the award winning Storm Platform; a multiple channel tracking, reporting and optimisation platform. Once the Container Tag is implemented on a website the tracking and optimisation functionality can be activated without making any changes to website tagging.
Features of Storm Container Tag
- Straight forward Implementation - Add just a single line of Javascript code to each page of the site
- Management - Manage and configure all tracking tags through a single user interface that is independent of your content management and shopping systems
- Informed Decisions - Decide which tags to serve based on the entire user journey to conversion, through multiple site visits and all online marketing channels including natural search, email, display and social media
- Automatic de-duplication of sales - Only fire the confirmation tags for the partners that have contributed to sales to save paying twice or performing additional processes
- Simple Remarketing - Dynamic serving of remarketing tags based on visits and visitor behaviour
- Pass data to tracking tags - Pass data from page content and page URLs to tracking tags to enable granular and creative remarketing
- Self contained and Stand alone - Choose whether to use Storm Container Tag on its own or as part of Storm’s award winning platform
Benefits of a Storm Managed Container Tag
- Marketers can control all site tagging, outside of any content management system and without delays
- Remarketing campaigns become easier to implement and manage
- Ease the burden of de-duplicating sales
- Easily turn Storm Tracking on or off
- Unlimited tag implementation
- Full access to support from a UK based client services team
Benefits of a Partner Managed Container Tag
- Agencies can increase the number of services offered to clients through additional tracking tags
- By applying Storm Container Tag as the default, further tags can be added and removed with little or no lead time
- Further encourage remarketing as a channel for clients by removing the barriers of implementation
- Training and support from a UK based team
- Price based on number of site licenses rather than volume of page views
- Unlimited tag implementation
Contact us:
To discuss any of our features, and how DC Storm can help your business, please get in touch.